Google My Business, now known as Google Business Profile, is a branding and marketing tool that has helped many small businesses scale up and compete with the big companies in their various niches. It enables businesses to create a profile on the biggest search platform through which users can interact with them.
Read More
The post-test analysis ends the conversion optimization loop and encourages the need for further efforts.
Read More
At least one of your CRO team members should represent your business at every conversion optimization event.
Read More
A/B testing has been one of the frequently used terms since the beginning of this series.
Read More
Hypothesis is a scientific term for an assumption or idea proposed to be tested in an experiment. These ideas are usually formed based on some observations.
Read More
Users have needs. They are on your website because of something.
Read More
A conversion funnel is a pictorial diagram showing website visitors’ journey from their first visit to when they finally make a purchase.
Read More
The Twitter sales channel is a tool for linking a Shopify store to a Twitter professional account. This tool lets merchants onboard their products from their online store to Twitter. It makes it easier to turn your followers on Twitter into buyers.
Read More
The Shopify Marketplace Kit is a package containing some APIs, webhooks, and UI components that can link your online platforms and users to Shopify merchants and their products.
Read More
Dovetale is a collaboration tool for building and maintaining a strong relationship between businesses and their brand’s ambassadors and marketers. It helps merchants to effectively manage their communities with ease without giving a chance for slackness.
Read More
Shopify Audiences is a tool that allows Shopify merchants to exchange customer data to improve ad prospecting and gain more sales.
Read More
Blogging will also help keep your customers and turn them into returning buyers. Some will subscribe to your newsletter, which shows they trust your brand. And will love to do more patronage.
Read More
