2024 New Year, New Beginnings: Tampa, Growth, and Another Exciting Chapter!
Happy (slightly belated) 2024! As we embark on a new year, it feels like a great time to reflect on the exciting changes we experienced in 2023.
Read Moreby Anil Premlall | Mar 3, 2024 | Blog
Happy (slightly belated) 2024! As we embark on a new year, it feels like a great time to reflect on the exciting changes we experienced in 2023.
Read Moreby Anil Premlall | Jan 19, 2023 | Blog
2022 was a landmark year for Premlall Consulting with many milestones. Here are some highlights:
Read Moreby Anil Premlall | Nov 7, 2022 | Blog, Cyber Security, Data and Analytics, Hosting, Platforms, Process and Project Management, Tutorials, WordPress
Technologies are essential for a successful digital marketing campaign with a WordPress website.
Read Moreby Anil Premlall | Oct 6, 2022 | Advertising, Artificial Intelligence and Machine Learning, Blog, Content Strategy, Data and Analytics, Digital Strategy, Google, Marketing Automation, Platforms, Strategy, Tutorials
Google My Business, now known as Google Business Profile, is a branding and marketing tool that has helped many small businesses scale up and compete with the big companies in their various niches. It enables businesses to create a profile on the biggest search platform through which users can interact with them.
Read Moreby Anil Premlall | Sep 26, 2022 | Advertising, Behavioral Targeting, Blog, Content Marketing, Content Strategy, Conversion Rate Optimization, Customer Experience, User Experience and Usability
At least one of your CRO team members should represent your business at every conversion optimization event.
Read Moreby Anil Premlall | Sep 22, 2022 | Advertising, Blog, Content Marketing, Content Strategy, Customer Experience, Customer Insight, Data and Analytics, Data Visualization, User Experience and Usability
A/B testing has been one of the frequently used terms since the beginning of this series.
Read Moreby Anil Premlall | Sep 19, 2022 | Advertising, Blog, Content Marketing, Content Strategy, Data and Analytics, Data Visualization, User Experience and Usability
Hypothesis is a scientific term for an assumption or idea proposed to be tested in an experiment. These ideas are usually formed based on some observations.
Read Moreby Anil Premlall | Sep 15, 2022 | Advertising, Behavioral Targeting, Blog, Content Marketing, Content Strategy, Data and Analytics, User Experience and Usability
Users have needs. They are on your website because of something.
Read Moreby Anil Premlall | Sep 12, 2022 | Advertising, Behavioral Targeting, Blog, Content Strategy, Data and Analytics, Tutorials
A conversion funnel is a pictorial diagram showing website visitors’ journey from their first visit to when they finally make a purchase.
Read Moreby Anil Premlall | Sep 8, 2022 | Advertising, Blog, Conversion Rate Optimization, Data and Analytics, Data Visualization, Tutorials
Website conversion rate optimization is necessary for business success.
Read Moreby Jenna Sherman | Sep 7, 2022 | Advertising, Blog, Facebook, People and Skills, Platforms, Tutorials, YouTube
An interesting phenomenon happened when we all had to stop socializing indoors; we fell in love with sports and exercise again. It was as though we all remembered just how much fun it was to go outside and play. Or that we could exercise at home without all the big fancy machines.
Read Moreby Anil Premlall | Sep 5, 2022 | Advertising, Blog, Conversion Rate Optimization, eCommerce
An advertising strategy can be nice and beautiful, but it’s nothing if it’s not converting.
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