Category: Digital Marketing

Premlall Consulting is thrilled to officially announce that we are a part of the UpCity community of top B2B service providers!

The post-test analysis ends the conversion optimization loop and encourages the need for further efforts.

At least one of your CRO team members should represent your business at every conversion optimization event.

A/B testing has been one of the frequently used terms since the beginning of this series.

Hypothesis is a scientific term for an assumption or idea proposed to be tested in an experiment. These ideas are usually formed based on some observations.

A conversion funnel is a pictorial diagram showing website visitors’ journey from their first visit to when they finally make a purchase.

Traffic attraction on the web is yet to get enough amplification as it should have.

Before getting into this SEO, you should research your market to understand what you’re about to get into.

PPC is the acronym for Pay-pay-click, a form of advertising that allows businesses to buy top-ranking positions on Search engine result pages (SERPs). Google Ads is an excellent example of a PPC campaign.